About Brand : Forest Essentials is a renowned Indian brand known for its luxurious skincare and wellness products crafted from natural ingredients inspired by traditional Ayurvedic principles. With a commitment to purity and authenticity, Forest Essentials offers a wide range of products, including facial care, body care, hair care, and wellness items, all designed to nourish and rejuvenate the skin and senses. Each product is meticulously formulated with potent botanical extracts and oils, capturing the essence of India's rich natural heritage. Forest Essentials caters to discerning customers seeking indulgent skincare experiences rooted in ancient wisdom and modern elegance.
USP for my project- Forest Essentials, being a luxury skincare and wellness brand, typically employs several
unique selling propositions (USPs) in its advertising campaigns such as Natural and Ayurvedic Formulations, Traditional Heritage and Cultural Authenticity, Luxury and Premium Experience, Personalized and Customized Solutions, Ethical Sourcing and Sustainability to attract consumers. The USPs used by Forest Essentials in its advertising campaigns help to build consumer trust and loyalty by appealing to consumers'
preferences, values, and lifestyle choices.
Creative Concept for my project- My creative concept sounds like a harmonious blend of elegance and functionality, with a focus on clarity and simplicity. The combination of turquoise and golden colors exudes sophistication and luxury, while also ensuring readability and clarity against the white background. The use of a playful display font for headlines adds personality and draws attention to key information, making it stand out amidst other content. Integrating icons and pointers enhances the understanding of the product features and benefits, making it easier for users to navigate and comprehend the information. Including a barcode scanner feature offers users the convenience of accessing additional product information or purchasing options directly from the media. Incorporating product ingredients aligns with the trend of ingredient transparency in the beauty industry, empowering consumers to make informed choices about the products they use. My emphasis on cleanliness and sensibility ensures that the design remains clutter-free and easy to digest, enhancing the
overall user experience.
Introductory Ad
Vertical Press Ad
Horizontal Press Ad
Magazine Cover Ad
Mockup
Double Spread Magazine Ad
Social Media Ad
Informative Poster Ad
Mockup
Website Design
